[caption id="attachment_16485" align="alignleft" width="300"] DataReady SWAT Team ensure success of Pilot Project[/caption] Canadian Business Leaders need to embrace Big Data for competitive advantage. If change is a constant why are some senior executives still waiting to dip their toe in the big data lake? A recent North...
Big Data Strategy: Crawl - Walk - Run Approach. To be successful choose the right "use case" - keep it simple and show immediate results. Prioritize your activities so that those with broad application and high financial impact are first to benefit from analytics. Marketing Campaign Monitoring Performance Measurement Social Network...
A true omnichannel experience– one that integrates a retailer’s online, in-store, mobile and social presences– is essential to nurturing an intimate connection with customers and differentiating brands from the competition. Consumers want engagement across the physical and digital segments. According to a recent Forrester Consulting survey,...